The Markin ROI Report for Enterprise Growth TeamsRead now
MARKIN

About

Building the agentic growth era.

We help the world's largest B2C enterprises grow ARPU faster, decide sharper, and focus on what compounds. By automating hypothesis, experimentation and 1:1 personalization, we free growth teams to work on the decisions that actually move revenue.

Enterprises spend fortunes on CRMs, CDPs and rule-based orchestration and still send the same message to millions of different people. Markin closes the gap between what applied science can do and what actually reaches the customer, measured in one thing only: incremental ARPU.

Roma Llambes and Roman Via-Dufresne, founders of Markin

Roma Llambes and Roman Via-Dufresne

Founders

We started Markin because growth in B2C is broken.

The best growth teams in the world are still bottlenecked by human bandwidth. Only a fraction of the hypotheses that matter ever get tested, and only a fraction of the tests that win ever reach the full base.

Markin is that team, rebuilt as software. Deep learning models, decisioning agents and always-on experimentation, running 1:1 on every customer. No dashboards to interpret. Only incremental ARPU.

Values

Our values.

01

Pragmatic Research

We don't write models or run experiments for academic prestige. Every hypothesis and every line of code must survive contact with production and move incremental ARPU. If it does not work in the real world, it does not ship.

02

Extreme Ownership

No handoffs, no excuses, no waiting for permission. If you see a gap in the data, the product or the customer experience, you own the fix and you own the outcome. We are accountable to the result, not to the task.

03

Urgency with Focus

Speed is our competitive edge, but only when it is pointed at the right target. We eliminate noise ruthlessly so we can move fast on the few decisions that actually compound.

04

Joy in the craft, together

We are not here to pass the time. We take pride in solving hard problems at the highest level, and we do it with good energy, zero ego and real camaraderie, on the good days and on the painful ones.

Build the growth OS with us.

We are hiring researchers, engineers and growth operators who want to see their work compound on real customer bases.