The Markin ARPU report for B2C enterprisesRead now
MARKIN

INDUSTRY/Marketplaces

More GMV per active user, on both sides.

Markin matches, cross-sells and reactivates on both sides of the marketplace, every session, every inbox, every push.

MarketplacesMarketplaces

Markin for Marketplaces

+27%

GMV per active user

+19%

repeat orders at 90 days

-24%

supply-side churn

The reality today

What growth looks like in marketplaces.

Every marketplaces team we talk to fights the same set of frictions. Markin doesn’t add a tool on top, it replaces the rule trees and segments with a decision per user.

  • Supply and demand teams run on disconnected data.
  • Repeat-purchase stalls after the first order.
  • Users stay locked in one category, cross-category growth is manual.
  • Supply-side churn is only visible in the monthly review.
Marketplaces

Use cases

How marketplaces teams grow ARPU with Markin.

Demand

The right match, faster

Agents rank and message the offers most likely to convert per user, turning browsers into repeat buyers.

Explore the solution
Agent · In-app

Match ranking · per user

#196
#289
#382
#475
#568
#661
#794
#887
#980

Supply

Keep sellers active

Detect at-risk sellers and trigger the exact support, leads, price help, human touch, that keeps them earning.

Explore the solution
Agent · Email

Churn risk · 30d

0.80

Save play ready

Cross-sell

Grow categories per user

Move a single-category user into new verticals, with proof-driven, 1:1 recommendations.

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Agent · In-app

Next best offer · scored per user

Premium tier, 30 days55
Complementary bundle72
Waived shipping89
Loyalty boost, 2x66

Reactivation

Wake dormant users

Personal reasons to come back per user, on the right channel, no more one-size-fits-all promos.

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Agent · Push

Message composed · 1:1

PushEmailSMSIn-app

Preview

Hey Sara, your usual weekend picks are 20% off through Sunday.

Sent 09:14 local · optimal open window

Both sides of the marketplace live in one place now. When a seller is at risk we know before they do, and so does our ops team.

VP Marketplace

Global services marketplace

Also in this space

Related industries.

FAQ

How fast can we see impact in marketplaces?

Most teams run a first pilot in 30 days on a single motion (e.g. churn or cross-sell) and see measurable ARPU lift inside 90 days.

Do we need to move our data?

No. Markin reads from your warehouse, CDP or product events directly, nothing gets copied, nothing gets locked in.

How does Markin fit our existing CRM, app and contact center?

Markin executes into the systems you already have, Braze, Iterable, Salesforce, Twilio, your own app SDKs and contact-center tools, via native integrations.

How is this different from a rules engine or campaign tool?

You don’t author segments or rule trees. Agents decide per person, per moment, and are evaluated against ARPU, not opens or clicks.

What about data security and compliance?

Markin is SOC 2, ISO 27001 and GDPR ready, with least-privilege access, per-tenant encryption and audit logs on every agent decision.

See Markin run on your marketplaces stack.

A 30-minute demo on your real data, the same agents, the same decisions, the same 1:1 execution.