---
title: What is Growth agent?
url: https://markin.ai/glossary/growth-agent
category: Markin vocabulary
---

# Growth agent

> A growth agent is an autonomous worker that runs one stage of the growth-science loop without being prompted: reading signals, writing hypotheses, designing experiments, launching them through connected systems or reading out causal results. Agents operate continuously under explicit guardrails and hand work to each other.

## Why it matters for ARPU

Analytical capacity, not idea quality, is the binding constraint on ARPU in a large base. Agents lift that ceiling because they run the loop at machine cadence rather than sprint cadence.

## Related terms

- [Autonomous growth science](https://markin.ai/glossary/autonomous-growth-science), Autonomous growth science is the practice of running the full scientific loop over a customer base without a human in every step: observe, hypothesise, decide, launch, measure causally, and update.
- [Hypothesis](https://markin.ai/glossary/hypothesis), A hypothesis is a falsifiable statement linking an action to a revenue outcome for a defined population: if we do X for segment Y, metric Z moves by roughly N because of mechanism M.
- [Experiment](https://markin.ai/glossary/experiment), An experiment is a controlled release of a candidate action against a randomised holdout, sized in advance so the result can distinguish a real effect from noise.
- [Decision volume](https://markin.ai/glossary/decision-volume), Decision volume is the number of distinct, evidenced customer-level decisions a business makes in a period.

## Go deeper

- [A top data science team in the agentic era](https://markin.ai/blog/top-data-science-team-agentic-era), What changes when the loop runs continuously.
- [Markin product](https://markin.ai/product), The agents and their guardrails.

Source: https://markin.ai/glossary/growth-agent